Ed Hardy Love & Luck for Men

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Another sample that I recently got a hold of is another one from Christian Audiger’s Ed Hardy lineup of men’s colognes, Love & Luck. It’s usually a cologne that you can pick up for dirt cheap. So, it’s good to see if it has any real value. In this post, I’m going to cover what it smells like, how it performs, when it should be worn, and it is worth a purchase or not.


What does Love & Luck Smell Like?

Notes include: orange, violet, cardamom, bergamot, musk, cedar, absinth, vetiver, agarwood

Click here to try: Ed Hardy Love & Luck for Men 3.4 oz 100 ml EDT Spray


My Full Wear Review

The opening of Love & Luck is a blast of the citrus notes, that power through the entire wear. Some folks have compared this to Creed Millesime Imperial; and nope, the two aren’t even close unless this has been reformulated completely.

Imperial has much more of a melon and sea salt aroma versus Love & Luck which is an orange/bergamot blend with woody undertones.

Also, the quality of the notes is very noticeable. The Creed is much more naturalistic while this isn’t really at all. It is what it is, just don’t expect photorealistic fruit notes with Love & Luck.

In the background from the opening, I do detect some floral notes which I assume are the violet and the absinth, that is giving this fragrance a rather unique scent. There is a greenish quality here, not total floral dominance, but that is a substantial part.

It allows Love & Luck to have a balanced heart and not just being a full-on juicy citrus fruit, although, that is the most dominant part of this scent.

Also, some sage and other herbal notes poke through for a little more added freshness.

Honestly, Love & Luck is pretty linear. It does have a dry down, but the citrus notes are still the biggest part of it, that the cologne isn’t really changing all that much. I’d say that it does become slightly more musky and earthy than it is in the beginning.


Sillage, Longevity, and Versatility

Projection wise, Love & Luck isn’t super strong but it does have some nice sillage to it. A few sprays and you will notice it for the first hour and then catch whiffs of it thereafter. It’s actually above average, on my skin.

After that first hour, it will be softer. Again, noticeable. Though, within a pretty defined bubble around where you sprayed Love & Luck.

It’s longevity isn’t bad either, I can get around 5-6 hours from this juice. Now, is that great? Nope, but for a fragrance that sells for under $20, that’s pretty darn good. Plus, it’s better than the performance of another Christian Audiger parfum, Skulls & Roses. 

I will also add that its versatility is one of its strengths. This is a solid option for a casual cologne or something that can be worn low key on nights out. If you’re looking for a high-end, formal, or fragrance to cover all your bases this won’t be it.

It doesn’t strike me as sexy or super sophisticated but as a cheapie scent, it holds up well. This is one for the warmer months of the year and it performs well in the heat.

This does skew younger with its targeted demographic. If you’re an older man, you’ll probably want to go with something else. Love & Luck is okay for college age guys and a few years on either side of that range.


Overall Impressions of Love & Luck

Overall do I like this Ed Hardy fragrance? It’s good for what it is. It’s not something that I want to wear all that often. However, if you’re someone who needs something that is extremely inexpensive for the summertime, this will get the job done.

The fragrance has some decent citrus notes and a pretty nice use of cardamom. It’s not a Imperial Millesime clone, in my opinion.

But, I do rather like it at times during the wear. It’s pleasant and not totally offensive with its inexpensive formulation. It’s fairly solid, all around.

So, I wouldn’t buy based on hoping for that. For a cheapie, you could do a lot worse, but this is one that should mainly be worn by teens or guys in their early 20s.

There’s nothing really here that is done extremely well. After all, it’s a cheapie, an above average cheapie…still not amazing.

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